Communications Consulting
Campaigns, strategies, and tools for meaningful, effective stakeholder and employee communication
Create clarity, enable alignment, and achieve results with clear, compelling communications
Effective communication is an essential component of success. It unites leaders and employees into a cohesive organization aligned to achieve business goals. Today’s leaders must communicate with conviction, authenticity, and simplicity about company priorities while navigating a complex and changing business landscape — all while your people struggle with information overload.
BDO works closely with leaders and their teams to develop strategies, channels, and messaging that help you communicate with the vision and clarity your business deserves. By seamlessly combining our strategic communications consulting services with our in-house execution capability — writing, visual design, video development, and event planning and production — we deliver excellence from idea to implementation, helping you overcome communications challenges and achieve your desired organizational and business outcomes.
Human, Compelling, Visual Communications™
Organizational communications are more than just a transfer of information. They are the most fundamental way that employees and other stakeholders experience the business, its leaders, its culture, and its priorities. Human, Compelling, Visual Communications™ are the core of our approach.
The average person remembers 80% of what they see (compared to 20% of what they read). (LinkedIn)
74% of communicators think their updates are concise and effective, but only 40% of employees agree. (Axios)
Our brains process visual information 60,000x faster than information presented in text. (MIT News)
Communications that are human leverage the natural ways we receive information, understand its context, and build authentic connection. They use simple, direct, jargon-free language; strike a balance between brevity and meaning; and feel as though they are coming from a real person.
Communications that are compelling are designed to inspire, inform, build knowledge, and call audiences to action. They situate employees in the right context; are clear in what they want people to know, feel, and do; and broadcast the “so what?” behind your message.
Communications that are visual have the power to build connection and alignment faster than words alone. They help audiences visualize organizational change; build alignment between ideas, concepts, and programs; and bring your message to life.
Effective communication stands as a cornerstone for cultivating a thriving organizational culture. Despite its recognized importance, a striking disparity exists between its perceived value and actual implementation. Below are statistics that highlight these insights:
98% of knowledge workers believe effective communication is important for an effective culture, but only 25% say their company is communicating effectively. (BDO)
For more than 40% of workers, poor communication reduces trust in their leadership and in their team. (Forbes)
2 out of 3 employees carry out tasks better when communications are visual vs. non-visual. (TechSmith)
More than 75% of surveyed employees expect CEOs to shape conversations on specific societal issues like climate change (82%), discrimination (80%) and wage inequality (77%). (Edelman Trust Barometer)
Organizations with effective communication and change programs are 3.5x more likely to outperform their peers. (Towers Watson)
How BDO Can Help
BDO offers communications consulting services to help your organization achieve its goals.
Communicate Company Strategy
We equip leaders with narratives and visuals that align, strengthen, and mobilize teams.
Convey Critical Information
We help you develop and utilize effective communication channels, helping ensure that necessary information reaches relevant audiences in a timely manner.
Create Strategic Clarity
Effective communication builds trust, encourages collaboration, and supports strategic alignment across your organization.
Deepen Human Connections
We create memorable, lore-building, meaningful experiences through events, storytelling, and captivating visuals.
Galvanize Employee Commitment
Crafting and delivering the right message to the right audience at the right moment is fundamental to engaging their attention and earning their trust.
Strengthen Company Culture
We provide communication tools that empower your leaders to articulate your purpose, values, and culture in a way that engages and mobilizes your personnel.
Capabilities
World-Class Communications Functions
Engage employees and customers with effective internal and external communications
BDO’s professional communicators and consultants have extensive experience in public relations, crisis communications, marketing, and other functions across a wide variety of organizations and industries. We know what best-in-class communications look like and how to achieve them, and we can support you and your organization in delivering clear, effective communications that accomplish your objectives.
We can help you assemble a capable, high-performing communications team with the skills and resources to meet your needs, from internal communications aimed at employees and stakeholders, to external communications intended for your customers and peers.
- Know Your Communicators
We can help you identify the key communicators and influencers in your organization and give them the structure and direction they need to operate together effectively and deliver streamlined, coordinated messages to your most critical audiences. - Identify your Audiences and Channels
Segmenting and clarifying your most important audiences can be critical — and identifying what each needs to know, feel, and do with every communication is essential. We can help refine your communications to engage and inspire your employees without losing their attention. - Centralize Communication Resources
A centralized communications hub provides a repository for communications templates, approved messaging, and demonstrated best practices. It can be a forum for your communications team to support and learn from one another, and to coordinate their internal and outbound messages for clarity and consistency. - Strengthen Your Reputation
A measured, strategic cadence of press releases, case studies, blogs and webinars, and other communications can establish thought leadership, attract talent, and proactively build your reputation as an innovator and an industry leader.
- Audience Engagement
- Brand Development
- Change Communications
- Communication Coaching and Training
- Communication Planning and Strategy
- Company Meetings and Events
- Copywriting and Editing
- Employee Communications
- Executive Communication
- Human Resources Communications
- Internal Communications
- Mergers and Acquisitions Communications
- Manager Communications
- Messaging
- Storytelling
- Team Communications
- Team Offsites
- Video Production
- Visual Communication
Visual Communication and Design Thinking
Inspire people to take actions that align with your desired outcomes In an era of information overload and communication fatigue, making sincere, authentic connections is more crucial than ever. Even leaders who believe they are strong communicators often fall short of their employees’ expectations. BDO makes Human, Compelling, Visual Communication™ the heart of our approach to message and design. We craft best-in-class communications that speak to audiences plainly and personally, forging consensus and a clear sense of purpose. And we integrate visual elements into your communications to help elevate understanding of, and alignment with, your brand and business strategy.
- Articulate Purpose, Values, and Culture
We go beyond aesthetics to produce thoughtful, creative visual designs and messages calculated to support and strengthen your purpose, values, culture, and brand. - Educate and Inform Audiences
We deliver engaging graphics and materials that instruct and inform your personnel, conveying relevant details about critical business initiatives and other organizational programs. - Create Clarity Through Organizational Changes
We guide your employees through organizational changes, addressing concerns and confusion with clear, compelling visuals and informative, reassuring experiences.
- Communication Toolkits
- Data Visualization and Infographics
- E-learning Course Materials
- Flyers, Posters, and Signage
- Graphic Facilitation
- Graphic Recording
- Journey Mapping
- Personas
- Playbooks and Interactive Documents
- Presentation Materials and Slide Decks
- Video Productions
- Visual Storytelling
Meetings and Events
Engage employees and customers with effective internal and external communications
BDO’s professional communicators and consultants have extensive experience in public relations, crisis communications, marketing, and other functions across a wide variety of organizations and industries. We know what best-in-class communications look like and how to achieve them, and we can support you and your organization in delivering clear, effective communications that accomplish your objectives.
We can help you assemble a capable, high-performing communications team with the skills and resources to meet your needs, from internal communications aimed at employees and stakeholders, to external communications intended for your customers and peers.
- Plan for the Whole Experience
We take a comprehensive, employee-centric approach to meeting and event planning. We engage key stakeholders to set the agenda, tone, and purpose of the meeting. We work with you to define participants, requirements, and objectives; to select and secure an appropriate venue or virtual platform; and to design and produce necessary resources. - Communicate Before, During, and After
Our communications team will help you prepare and send announcements and regular updates leading up to the event, building anticipation and managing expectations. We also prepare post-event communications designed to reinforce messages and drive action in a way that’s clear, consistent, and timely. - Manage the Event
Whether your meeting is in person or virtual, we work closely with production teams and venue management to coordinate material and technical logistics to help ensure that all requirements are anticipated and met. - Prepare Effective Content
Our communications team can help you prepare for the meeting by providing digital or printed materials, videos, installations, signage, and slideware. We work with presenters to polish and refine their content. And we help manage post-event surveys, data analytics, and summary reports.
Manager Communications
Give your managers the context and resources they need to provide clear direction and lead high-performing teams
Managers are the backbone of your organization, the pivot point between leadership and the workforce. They are the keepers of your culture, custodians of your processes, and executors of your policies. They translate the decisions and strategies of your C-suite into the understanding and actions of every employee — and they’re held accountable for it.
BDO consultants can help you communicate with this critical audience by amplifying what’s important and reducing noise. Managers are most effective when they are empowered to communicate clearly and have the context and tools to do it consistently.
- Provide Consistent Messaging
We help you establish a consistent cadence of communication with your people-managers through clear emails and forums designed to amplify what’s most important. - Provide Manager Communications Training
Our instructors conduct workshops and training sessions to help your managers hone their vital communication skills, increasing their confidence and effectiveness while strengthening their relationships with their teams. - Deploy a Manager Communications Portal
Our communications consultants help you deploy a manager communications portal within your company intranet, where managers can coordinate their activities and receive guidance on how to interpret and relay day-to-day messages and action items. - Improve Manager Effectiveness
We have a broad portfolio of customizable learning experiences — such as our BestBoss™ Manager Development Program — designed to prepare your managers to lead successful, high-performing teams.
People Strategy and Solutions Insights
Explore our most recent resources and thought leadership.
- Industry
No insights match the selected filter.
Stay current with our latest people strategy and solutions insights.
Contact Us
Talk to a Communications Consulting professional. We will respond in 1-2 business days.
Thank you for contacting BDO. A representative will be in touch shortly.
Meet Our Communications Consulting Services Leader
Do work that matters, where you matter.
At BDO, you can do much more than fulfill your career ambitions — here, you can explore your full potential. That’s because we’re committed to helping our employees achieve on both personal and professional levels.