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Imperative crisis planning for restaurants and retailers

November 05, 2018
11:30 AM to 1:30 PM EST

BDO Columbus Office
300 Spruce Street
Suite 1000
Columbus, OH 43215
get directions

Alexa Harmon
(614) 573-7804
Email
  • Summary
  • Agenda
  • Presenters
Too often we see well-known restaurants and retailers involved in executive scandals, product-related crises, social media firestorms, or similar emergency situations. Within a moment’s time, brands become the subject of embarrassing news articles, social media complaints, boycotts, etc., all due to the way they handled one crisis or another.

It’s critical to know that no restaurant or retailer is too small to avoid the possible limelight. How your company communicates through a crisis can impact the entire organization, including profitability and viability.

Do you have a crisis plan in place? We offer a unique opportunity to hear from a diverse group of panelists on taking the right steps that will allow you to minimize the potential impact of a disaster, or even better, prevent it from happening.
11:30 AM to 12:00 PM - Registration and Lunch

12:00 PM to 1:30 PM - Program
Carol Merry, Senior Vice President, Corporate Communications, Fahlgren Mortine

Brandy Hutton Ranjan, Associate Attorney, Business & Tort Litigation, Jones Day

Doug Herman, Principal, Forensic Technology Services, BDO